Chazen Museum of Art

Thanks to a historic alumni gift, the Elvehjem Museum of Art at the University of Wisconsin–Madison changed its name to the Chazen Museum of Art, and BCN Communications was asked to develop the new identity for this nationally prominent art institution. A triptych of simple shapes is a reminder of an underlying geometry in art and a reference to the typographic mass of the museum’s initials. BCN also designed and produced all supporting materials for the launch of the new identity, including stationery, environmental graphics and membership materials.

Client's Portfolio

Marketing and Advertising

• Promotional and Press Materials

Brand Identity

• Identity Program

Websites and Multimedia

• Chazen Web Site